What is GDPR?
– The General Data Protection Regulation (EU) 2016/679 (“GDPR”) is a regulation in EU law on data protection and privacy for all individuals within the European Union (EU) and the European Economic Area (EEA). It also addresses the export of personal data outside the EU and EEA areas. The GDPR aims primarily to give control to individuals over their personal data and to simplify the regulatory environment for international business by unifying the regulation within the EU.
Personal data processing is a significant component of how online gambling services are provided to players, as players’ data are processed both when they open a game account and throughout the period when they are active on the gambling platform. Players’ conduct on the platform is often monitored in view of improving the services which are being delivered and thus personal data acquire an ever-larger value for operators.
GDPR’s implications are complex and may vary significantly from one controller to another, depending on the collected and monitored data, the current architecture of the data processing automation systems or the B2B relationships with other providers of specialised services for the online gambling market acting as controller’s data processors (this is applicable to controllers outsourcing the services of risk management, player profiling or transfer of databases concerning player’s activity on platforms independent from controller’s platform, such as SaaS implementations where the service provider also provides processed data hosting services).
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